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Yes Virginia, Process Flows Are Still a Thing in UX Product Design
Sometimes the cleanest way to get the detailed picture when designing a complicated application is the mapping of user flows and decision points, so why has this practice become a lost art in certain circles?
Kimberly Sutherland
Aug 10, 20254 min read


Inclusive Design: What are we talking about, exactly?
Inclusive design addresses various disabilities, including visual impairments, hearing impairments, motor disabilities, and cognitive...
Kimberly Sutherland
Jun 20, 20252 min read


KPI Framework for UX Digital Product Teams
One of the main challenges in creating a KPI framework for UX measures is ensuring that the metrics chosen accurately reflect the UX.
Kimberly Sutherland
Apr 19, 20252 min read


The Dance of Digital Product
In the whirlwind world of digital design, two pivotal players emerge—the Product Team and the UX (User Experience) Team. At first glance, they may come off as separate entities but, for anyone in the field, the reality is they’re better together, working in sync to create brilliant products that are user-friendly and market-ready. However, like any thriving partnership, they come with their own sets of challenges, particularly when it comes to defining roles and avoiding the
Kimberly Sutherland
Mar 13, 20253 min read
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